Building Core IP for Competitive Advantage
Whether to build in-house or outsource development is an important decision. A profound piece of advice suggests, “I believe you should only build with your own hands what makes for a core IP of your company and gives you a unique competitive advantage.” This principle resonates deeply, emphasizing the significance of focusing internal development efforts on aspects that directly contribute to a company’s unique identity and market differentiation. Understanding Core IP and Competitive Advantage Core IP refers to the intellectual property (IP) assets that lie at the heart of a company’s offerings and form the foundation of its value proposition....